Incentivize your prospects to share your content on LinkedIn and increase brand trust within your niche
A Wealthix Consulting’s blog covered market trends and financial planning but had low traffic and social media engagement*.
To tackle this, Wealthix implemented a gated content campaign using Upto11 — designed to incentivise users to share their blog posts for access to lead magnets, such as a white paper on innovative investment strategies and the invitation to a live webinar discussing market predictions for the upcoming quarter.
The Outcome: Website traffic increased during the campaign, and the firm saw a significant boost in engagement on their social media platforms. More importantly, the quality of interactions improved, with more users commenting and asking insightful questions during the webinar, reflecting a deeper level of engagement and interest in their services.
*This a sample use case
Here you start with the basics:
- What your digital product is called
- How long you're running the campaign
- What you want people to share
For this example, Wealthix encouraged people to share a specific article about innovative investment strategies.
The promotional message crafted for sharing was:
“Today I want to share with you some of Wealthix Consulting’s innovative strategies for investment! Click to learn how to maximise your portfolio returns.”
The next step is deciding on the incentive to encourage people to share your post.
Wealthix Consulting offered access to a private webinar as the gated incentive.
This webinar featured a guest speaker from the industry discussing upcoming market predictions, available to participants who shared the blog post.
These content pieces were chosen to establish Wealthix as a leader in financial education, thereby enhancing trust and credibility among their professional audience.
Once the campaign is saved, and published, you just need to share it with your existing clients, friends, colleagues, or partners.
Upto11 makes your website traffic strategy resonate more deeply, by transforming your LinkedIn network, and clients, into advocates which helps you reach an audience that is genuinely interested.
Getting the best exposure for your service company it’s not just about being different— it’s about being smarter in your approach.
Discover our gated content tool features that make your content efforts easier and more impactful.
Launch your website traffic campaigns in less than 10 minutes. Whether you're looking to promote an article, lead magnet, or service, you can have a campaign up and running in no time.
Teamwork is vital — that’s why we offer unlimited users to ensure that every team member is on the same page on your brand visibility efforts.
Incentivise people to invite their network to attend a free workshop or share your products by offering rewards in exchange. Transforming interest into action.
Every share is verified using the LinkedIn API, ensuring visitors get rewards only after a genuine share.
Upto11 ensures that your content marketing efforts on LinkedIn feel personal and credible by making it:
Shared by peers, making each post feel more genuine.
Reaches a more specific audience, interested in your company’s content, solutions or industry.
Encourages interaction, which is key to boosting visibility on LinkedIn.
Offers value to both the sharer and the viewer, creating a win-win situation.
Increasing website traffic can be achieved through various strategies including SEO, paid advertising, and content marketing.
Leveraging gated rewards, using Upto11, is a powerful way to encourage organic content sharing and attract more visitors by turning current clients into brand advocates.
To increase website traffic organically, focus on producing high-quality content that is relevant to your target audience, optimising your website for search engines, and building backlinks from reputable sites.
Tools like Upto11 enhance these efforts by incentivizing users to share content, effectively broadening your organic reach through trusted networks.
Increasing traffic via social media involves sharing engaging, valuable content regularly, interacting with followers, and using hashtags and keywords to extend reach.
Gated rewards programs can amplify these efforts by motivating users to share your content within their networks, driving both direct and referred traffic to your site.
Yes, when optimised, blogs can significantly increase website traffic. Additionally, blogs are ideal for sharing through gated rewards systems like Upto11, which can further enhance visibility and engagement by encouraging readers to share posts in exchange for access to exclusive content.
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